Position of Women in Business, Career, and Technology


In this 21st century we talk about equality, freedom, and many other moral terms. We have stepped into the era of search marketing where everything can be measured. If you have time to research a bit the statistics will disclose that women are digitally 11% better than men, still they are accounted for less than one third of the digital marketing workforce. Career empowerment for women in Florida dug up some interesting facts about the contribution of women in technology. 

The internet was not created to be used by the males only. Mainly we hear the male names associated with digital marketing, technology, and so on. It is only a sense of biasness for what women are getting much less than they deserve from the same platter. Neither the men nor the women in one word gender should determine your position in the society. It should be the talent, the education that should measure one’s position, earn ability, and respect. Gender biasness is prevailing in the marketing industry similarly in the other field of our society. 

Research have been shown that women possess more digital skills than men including search, email, display, social media, digital strategy, planning, and mobile. Despite having the capability, the talent, and managing ability they are still lagging behind. For some women the fact is that women lack confidence to perform the senior digital roles. Sometimes they believe that they cannot make up to the digital world. The couch is an online platform which can strengthen women’s mentality for every spheres of life. They are making a strong base for career empowerment for women in Florida. According to Swamiji if a man is educated you are educating a person; if a woman is educated you are educating the entire family. 


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